About Us

Patisserie Valerie has been the home of memorable moments since our Soho café opened in 1926. Our patisserie & celebration gateaux are still lovingly handmade today in our Birmingham Bakery.

We’re the perfect pit-stop for tired shoppers, looking for a laidback brunch and patisserie slice to take home. We’re the pre-work coffee stop for city centre office workers, looking for expertly-made latte to go. We’re the celebratory spot for long-awaited catch ups enjoyed over an indulgent Afternoon Tea. We’re home to decadent celebration cakes, for big birthdays, family get-togethers and Sunday lunches to remember.

Our stores are the perfect place to unwind & indulge. Quality matters to us hugely, with lovingly handmade patisserie and the freshest sandwiches and salads. Our coffee is specialty grade, and we’re passionate about getting it right every time.

We’re proud of our rich heritage and holding onto the decadence & detail from our 1920s roots. But this doesn’t stop us from innovating. We’re always working on our next big launch; our newest patisserie, most luxurious celebration cake, and perfectly-seasonal hot drink range. The combination of rich history and appetite for newness is why our customers come back to us time and time again.

When you work at Patisserie Valerie, it’s more than a job, you become part of the journey.